How to price jobs as an Electrician

How to Price Jobs as an Electrician

Most electricians don’t struggle because they lack work, they struggle because they don’t price properly.

This book is a practical, no-nonsense guide for UK electricians who are busy, working hard, and still not seeing the money they expect at the end of the year. It explains why being fully booked does not automatically mean being profitable, and why underpricing is one of the most common, and damaging mistakes in the trade.

Written in plain English, this book breaks down how job pricing actually works. It shows you how to understand your real costs, set sustainable prices, and make sense of margins, overheads, and profit, without theory, fluff, or generic business advice.

Inside, you’ll learn:
• Why turnover means very little without profit
• How to calculate what your time really needs to earn
• The difference between gross profit and what you actually take home
• How common pricing methods really perform in practice

The book covers real-world pricing approaches used by electricians, including fixed pricing, day rates, price-per-point work, and schedules of rates and explains when they work, when they don’t, and where money is often lost without being noticed.

This is not a textbook or an estimating manual. It’s a practical guide to making better pricing decisions, avoiding loss-making work, and building an electrical business that pays you properly, not just keeps you busy.

If you want clarity around pricing, control over your income, and a business that is sustainable long term, this book shows you how.